Artificial Intelligence (AI) for Business Course

What you'll learn

Improve your work skills and harness the power of Artificial Intelligence (AI) by enrolling in our Business and Career short courses in Sydney.

AI, such ChatGPT, is revolutionising business. This rapidly evolving landscape provides an unprecedented opportunity, and a distinct business advantage, for those in the know. This interactive workshop is designed for entrepreneurs, business owners, business enthusiasts and professionals who want to understand the potential in AI and profit from it. Through hands on activities, you will take an idea and see how this can be transformed into a working business at lightning speed, how you can leverage AI to provide key insights to business decisions, save money and time through AI automation.  

Learning outcomes

By the end of this workshop you will have enhanced your career prospects by:

• Understand the fundamentals of AI and its role in business contexts
• Understand how key AI tools can be used together to automate business tasks
• Understand how AI can transform business setup online
• Identify potential use cases and applications of AI in different business processes
• Understand how AI can fast track a business concept to implementation
• Evaluate the challenges and considerations involved in implementing AI in organisations
• Develop a roadmap for successful AI adoption in a business setting.

Course content

Introduction to AI in Business

• Definition and key concepts of AI
• Benefits and potential of AI in business processes
• Overview of key AI business tools
• Real-world examples of successful AI integration
• Discuss ethical and legal considerations in AI adoption

Identifying Business Opportunities with AI

• Introduction to idea validation and business planning using AI 
• Explore tools and techniques to validate a business idea with AI 
• Group activity 1: Explore business concept potential using AI 
• Explore business planning tools with AI 
• Group activity 2: Investigate how AI can build business plans

Setting Up a Business with AI

• Introduction to AI tools for business setup
• Overview of AI tools for business setup including logo, media, and website creation 
• Group activity 3: Investigate options for creating a logo and website

Marketing Automation with AI

• Introduction to marketing options for business 
• Overview of AI marketing automation tools
• Group activity 3: Investigate the application of AI to a business marketing scenario

Roadmap for AI Adoption

• Developing an AI adoption strategy
• Overcoming implementation challenges and risks
• Group activity: Creating a roadmap for AI integration in a simulated business scenario

Conclusion and Q&A Session

• Recap of key workshop concepts and insights
• Case study analysis: Successful AI implementation examples and lessons learned
• Open discussion and Q&A session to address participant queries
• Workshop evaluation and feedback

Note: The workshop outline and duration can be adjusted to suit specific requirements or time constraints. The interactive elements can include group discussions, case studies, hands-on exercises, and scenario-based activities to actively engage participants and foster collaborative learning

Intended audience

A typical student would be looking to upskill and improve an existing business, start a new business, or create a side-hustle outside of work. They may also be someone who is curious about artificial intelligence in general and looking to expand their knowledge of the area.

Students will need to bring a laptop or similar device in order to complete the group activities.