What you'll learn
Learn digital marketing with AI with our marketing courses in Sydney!
Are you ready to take your business idea or creative project online but unsure where to start? Join this practical and beginner-friendly course to discover how artificial intelligence can make digital marketing faster, easier, and more effective. In just six sessions, you’ll learn how to use free or low-cost AI tools to build a brand, create content, and launch simple but impactful marketing campaigns—no tech background required.
Whether you're a side-hustler, small business owner, or simply curious about the future of marketing, this course will equip you with hands-on skills and confidence to get noticed online.
Learning outcomes
By the end of this digital marketing with AI course, you should be able to:
- Identify a profitable niche and create a customer persona using AI
- Generate marketing emails and social media posts using AI tools
- Build a one-page website and apply basic SEO principles
- Design a simple customer journey and sales funnel
- Automate marketing tasks and schedule content
- Develop a tailored digital marketing plan
Course content
What will be covered in this digital marketing with AI course?
Finding your niche
- Use AI to identify your niche and understand your audience
- Build a basic customer persona
- Define the value you offer
Creating content with AI
- Write engaging emails and social posts using ChatGPT and Canva
- Plan content themes and formats
- Use templates for consistent branding
Website basics and SEO
- Build a one-page website using beginner-friendly tools
- Learn search engine optimisation (SEO) fundamentals
- Make your site visible and user-friendly
Funnels and calls to action
- Map your customer journey
- Design a simple sales funnel
- Create AI-powered calls to action
Automation and scheduling
- Repurpose content across platforms
- Automate posting with free tools like Mailchimp and Meta Planner
- Save time with scheduling systems
Bringing it all together
- Develop your own marketing strategy
- Present your plan and get feedback
- Leave with a ready-to-use digital marketing toolkit
Intended audience
Who is this Digital Marketing with AI Course for?
This course is ideal for beginners, including:
- aspiring entrepreneurs
- small business owners
- creatives, freelancers, and side-hustlers
- anyone interested in exploring AI in a practical way
Course venue
This course is conducted online via Zoom.
Course materials
Learning resources
Templates, checklists, and examples will be provided throughout the course.
Additional information
Please note the following:
If you wish to trial software, please make sure you have administrator access to your own laptop and you have an email that you can use for trial subscriptions.
Course testimonials
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Matthew said: I really found the course very interesting. This was combined with a very knowledgeable teacher.
Course tutors
Philip John
Great reasons to enrol in a short course with us
Small classes
A personal approach means quality learning, so you can enjoy plenty of interaction with your instructor and the chance to ask questions.
Short & sweet
Our short courses & workshops get straight to the point, providing the skills you need with minimal commitment of your precious time.
Facilities & equipment
Our range of venues suit every type of course, are easy to get to, and have the equipment and tech needed to support your learning.
Easy, secure enrolment
Enrol online 24/7 with a safe, convenient 3-step process, and you can change your mind up to 7 days before class starts.
Quality instructors
Our educators bring first-hand experience and knowledge, with up-to-the-minute practices from diverse industries.
Business or pleasure
Our courses help you rapidly increase your skills and knowledge, for professional development or personal interest.
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Classes Online Courses
<p>Learn digital marketing with AI with our <a href="https://www.sydneycommunitycollege.edu.au/courses/business-career-development/marketing">marketing courses</a> in Sydney!</p>
<p>Are you ready to
...If there isn't a class to suit you, please join our waitlist and we will notify you when we have places available. Join waitlist for Digital Marketing with AI Course
If there isn't a class to suit you, please join our waitlist and we will notify you when we have places available. Join waitlist for Digital Marketing with AI Course